While Twitter is a great Social Media resource, it’s even better with a little help from some third party tools and applications. There are a host of tools available with a variety of functions, but for today let’s cover the four basic extensions to Twitter functionality you’ll want to have on hand. To get you started, I’ve included some of my favourite tools and applications for each of these areas. If you have any others to suggest, feel free to let us know in the comments.
If you’re finding it challenging to keep track of everything that is happening on your Twitter account/s, dashboards are the answer. Dashboards allow you to track multiple accounts and customise multiple columns of information. I would even go as far as to say that if you’re not using a Dashboard, you are likely not getting everything you can out of Twitter. There are two that I could recommend from my own experience – Hootsuite and Tweetdeck. I haven’t used it yet, but Seesmic is another that seems to be gaining in popularity.
One of the great things about Twitter is that everyone’s posts are short. Though this can be frustrating at times when your URL link sends you just a couple of characters over the limit. When you only have 140 characters to work with, you’ll want to reduce link sizes as much as possible. There are a large number of options available, but I find when it comes to reliability Bit.ly is hard to top.
Pictures and Photos
There are many ways to share pictures and photos on Twitter and I find in many cases it comes down to what you are familiar with. If you have an Apple device you may use Instagram. Others might already have a Flickr or Photobucket account. Two of the more popular tools used are yfrog and twitpic. Though I have also found ow.ly to be rapidly gaining in popularity.
Twitter is a fast medium, but not every tweet is time sensitive and needs to be sent right away. Being able to setup a series of tweets to be posted at scheduled times can provide a lot of benefits. My preferred tool is Buffer for being simple and easy to use. Others might prefer the increased functionality found in Social Oomph. It really just depends on your requirements.
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